A modular palette designed for creators who treat color as identity.
Professional pigment quality
Mix of matte / shimmer / metallic finishes that perform like the palettes you already love — but built exactly how you want them.
Magnetic, modular palette system
Rearrange, swap, and rebuild your palette anytime. Your colors, your layout, your rules.
Choose your size
Available in 6-pan, 9-pan, and 12-pan configurations. Start small or go all in.
Your Colors Are Your Signature.
MiPalette isn't about trends. It's about building a color identity people recognize as you.
"I wanted a palette that felt like my art style — not what a brand thought I should use. MiPalette let me build that."
— Maya, 22, Digital Illustrator
"Every shade in my palette tells a story. It's not just makeup, it's my creative signature."
— Jordan, 19, Makeup Creator
"Finally, a palette that matches my vibe instead of trying to sell me someone else's aesthetic."
— Lex, 24, Visual Artist
The Core Experience
Interactive Color Selection
Choose up to 10 shades to build your signature palette.
How It Works
Interaction behavior: Users can select up to 10 colors. Clicking a swatch adds it to the palette preview. Clicking again removes or replaces it. The palette preview updates in real time, giving instant visual feedback.
How It Works
Simple and visual — no design experience needed. Just taste.
01
Pick Your Colors
Choose shades that represent your aesthetic. Browse by finish, undertone, or just vibe. Select up to 10 colors that feel like you.
02
Preview Your Palette
See how your palette comes together in real time. Rearrange, swap, and experiment until it's perfect. Your palette, your way.
03
Save or Launch
Save it to your profile or turn it into a product. Share your palette with your community or keep it private. You own it either way.
Design System Guidance
Visual Direction & UX Principles
Style: Modern, creative, Gen Z-friendly
Avoid luxury or "beauty counter" aesthetics. This should feel like a creator tool, not a department store display.
Use white space and color as main visual language
Let the makeup colors be the hero. Clean background (off-white or very light grey) with floating color swatches or palette pieces.
Progress indicator: Simple counter showing "6 / 10 colors selected" so users always know where they stand
Undo/Reset: Easy way to start over or remove the last selection
UX Note: The interaction should feel playful and forgiving. Users should be able to experiment freely without fear of "breaking" anything. Think of it like playing with makeup in real life — tactile, exploratory, fun.
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About MiPalette
A creator-first beauty platform where you design, own, and share your color identity.
Creator Program
Turn your palette into a product. Earn from your designs. Build your beauty brand.